Elements in Magazine

Hello guys!

Today I'm going to talk about the 7 elements that can be found in magazine cover. Why is this element is very important in a magazine? It is to attract readers attention so that they can be persuade to buy this magazines. Hence, what are the elements that can be found in a magazine cover?

1. Mastheading

I will be talking about Men's Health Magazine cover. So the mastheading is the name itself. It does not use in short name such as MH, instead, it uses the full name for the front cover. Although it does look long, but it seems to be perfectly fine for me. Men's Health magazine uses red striking color for the masthead cover magazines in order to give the readers a feel of power and strength as red reflect strong and aggressive. 

Moreover, the typeface it uses is very modern looking as it is a serif typeface font. The name of the magazine which is Men's Health also suitable with its topic which is about getting fit and strong body for men's. For some reason, although the main image does block the masthead, we can occasionally assume the name of its magazine because it is a well known magazine.

2. Selling line

Men's Health magazine uses an inspiration selling line in order to attract readers eyes. As you can see on the magazine above, it uses 'making better men' as its tagline to give inspiration that ''if the man in the picture of the magazine can have that amazing body, why can't I?." Thus, making the readers wanted to buy the magazine in order to learn few tips to get the ideal body for men.

3. Dateline

As for the dateline, Men's Health magazine put the date (month and year) on the bottom of the right of the magazine. I believed that the main reason it does so is because they wanted the readers to read what is important first that can be found in the front cover of the magazine. Frankly, the readers will start to read the text from left to right thus it is very ideal to put the date on the bottom right as a sign of 'the end' of the text. 

4. Main image

The main image in this front cover is the person with a strong fit ideal body. The main image is located at the center of the magazine cover thus created it as a focal point for the readers to look. The style shot that uses is a portrait from head to hips. The model uses sleeveless t shirt to show his biceps to give an ideal muscle to the target readers. Besides that, they used the model that have good looking body shape to reflect the magazine itself as a Men's Healthy lifestyle provider. 

5. Main cover line

In this magazine, the main cover line is the 'MUSCLE MADE EASY' as they uses heavy bold font, capital and bigger size than other cover line to show that it is the main cover line for this magazine. To strengthen this proof, it uses three line words and is positioned on the center of the main image. 

6. Cover line

A lot of cover line (bubble stories) that can be found in this magazine. There are 6 bubble stories were putted in the front cover of the magazine to attract readers to buy these magazine. Moreover, the bubble stories came out with different size and color text for each of the bubble stories to differentiate or to inform what is important in that bubble stories. Moreover, a lot of bubble stories were putted at the cover magazine in order to reduce white space on the front cover magazine.

7. Bar Code

The bar code was positioned on the bottom right of the magazine just above the dateline. The main reason of the bar code is for readers to scan it and gain more information about the retailers. The bar code size is approximately in small size and did not take a large space at the front cover magazines in order to give away such as bubble stories to fill up the space of the front cover magazine.

Here are the other example of Men's Health Magazine:

That's all, Thank you.